How it works · 4 steps, under 24 hours
From a form to a published website, with a jury in between.
- Steps
- 4
- The whole site
- under 24 hours
- If it falls short
- we keep at it
- Gatekeeper
- Automatic, before the jury
There is no salesperson and no designer waiting for you. There is a method that starts from what people actually search for, a designer that writes each site's own code, and a jury that can say no.
What you see at each step
The form (3 minutes)
Your business name, trade, area, services, contact details and what makes you different. If you have a Google listing, most of it fills itself. We never ask how many pages you want: that's decided by measured demand.
Goes in the $59
Your cover (about 8 minutes)
The homepage of your site, written for you, with your real monthly searches from Google Ads data. No stock photos: we say so on the cover. You pick one; it fixes the art direction of the whole site. See six covers written for real.
Goes in the $59
The whole site (under 24 hours)
The method decides how many pages and which ones from search data, writes the texts from your answers, and the designer builds the site. Then the gates measure layout, contrast, speed and mobile, and the jury scores eight dimensions. Below the bar, it goes back to the designer.
Goes in the $59
Plan and publication
You browse the whole site on our address and choose the plan (the two plans and what they cost). From then on: changes in writing, monthly work so people searching for what you sell find you (and so AI answers can quote you), a report on the 1st, and a blog every two weeks if you want it.
Needs a plan
The jury
Your site doesn't leave the workshop until it meets the standard we set.
- What it scores
- 4 judges, 8 axes
- If it falls short
- It is fixed
- Until
- It meets the bar
The jury is our in-house gatekeeper. It scores the built site on real screenshots, desktop and mobile, and it does not lower the bar to let something through. If the site does not make the bar, it goes back to be fixed, as many times as it takes: we don't hand over something half done, and we don't leave you without your website. When it's ready, you see it whole before choosing a plan, and if anything doesn't fit, we change it at no cost.
Nothing on your site is invented: your trade, your city, your services and your own words, plus the search figures straight from Google Ads. If a piece of data did not come from the source, it is not on the page.
The search volumes come from an account you don't have, so don't take our word for it: the search itself is what you can check.
- The judge of the plate
- The first screen, and the letter
- The judge of the air
- The spacing, the colour and the rhythm
- The judge of the loupe
- The millimetre and the phone
- The judge of the system
- That everything responds and is one site
The eight are scored on screenshots of YOUR site, desktop and mobile, three readings each judge. If any drops below the bar, it goes back to the designer until it makes it.
The gate
And before the jury, a gate.
The jury gives marks. Before it there is something simpler and stricter: a check that only says yes or no, cannot be talked round and never gets tired. Your cover does not reach you until it passes.
- One page, not an experiment: a single headline, nothing loaded from elsewhere, hidden from Google until it is yours.
- A menu that does not lie: it names the pages your site is really going to have.
- Every figure with its place, and none added to another.
- Nothing that gives away a machine in a hurry.
- Measured painted, not read in the code: contrast, the phone screen and no text covered by anything.
See it with your own business.
Your cover, free, no card. The clock above is the real one.
- The form
- 3 min
- Your cover, free
- 8 min
- The whole site, $59
- under 24 h